OPTIMA™ | AI BUSINESS OPTIMIZATION & TRANSFORMATION
Custom-Designed by RushTree. Personalized to Your Business. Coordinated by Your Dedicated AI General Manager.
Give your people a force multiplier. Your specialized AI coworkers help strengthen customer follow-through, simplify access to business answers, and keep marketing moving. Your AI GM provides one central point to direct the team, organize priorities, and bring work back for your review.
Your people lead. Your AI GM coordinates. Your AI team gets to work.
New AI tools, new agents, new subscriptions, and endless promises. You have a business to run. You don't need to become an AI engineer or pay someone to experiment on your operations. RushTree provides the AI team and the expertise to put it to work. We learn how your business operates, simplify the work, and personalize the right coworker capabilities around your priorities. Your AI GM coordinates the AI team; your people set the direction, review the work, and retain control.
Put your AI team to work supporting customer response and follow-up. Help your people stay consistent, keep opportunities moving, and focus their attention where it matters most. Foundation starts with one priority lead workflow.
Give your people a more practical way to find and use approved business knowledge. Help them handle routine questions with confidence and know when human judgment is needed. Complete adds a tested knowledge foundation.
Put CAMI, your AI Marketing & Social Media Campaign Manager, to work supporting content development and campaign coordination. Organize your efforts, track progress, and make better-informed decisions around your business goals. Complete includes one initial campaign; ongoing management, live advertising, and media spend are separate.
Bring your goals to one central point of coordination. Your AI GM organizes the right coworker capabilities around the work, keeps priorities clear, and brings results, recommendations, and approval requests back to your people.
Your People · Direction & Priorities
Approved context · Better processes · Clear permissions
Lead results · Team answers · Marketing campaigns
Human Review & Approval
Your program activates and tests selected coworker capabilities around agreed business priorities. Coordination can take place within one supported AI workspace; independent operation and connected actions require suitable tools, configuration, and authorization.
The people behind RushTree combine decades of business reengineering, Lean, Six Sigma, operational improvement and business transformation with hands-on AI project experience. RushTree’s AI professionals have been designing, developing, and deploying AI projects since 2015.
Technology alone does not fix broken processes. OPTIMA combines a custom-designed AI team, better ways of working, and practical safeguards so your people can focus on better results.
Understand. Simplify. Automate.
No Nonsense. No AI Slop.
Your people lead. AI expands capacity.
Built on experience. Guided by people. Meet Paul Blocchi, founder of RushTree.
Meet the FounderChoose the right depth of transformation
Put your AI team to work on lead response in two weeks. Extend into business knowledge and an initial marketing campaign in four weeks.
OPTIMA FOUNDATION™ / 2 Weeks
Your AI GM and specialized AI coworkers help your people respond faster, follow through consistently, and keep opportunities moving, starting with one priority lead workflow.
$7,500
paid upfront
Equivalent to $2,500 per month across a three-month supported activation.
Includes the two-week implementation, deployment, and defined remote optimization support through month 3 from kickoff.
Lead-response optimization.
Defined scope. Representative testing. Practical handoff.
OPTIMA COMPLETE™ / 4 Weeks
Build on Foundation with clearer business answers and an initial CAMI campaign, helping your people coordinate marketing and track progress.
$15,000
paid upfront
Equivalent to $1,250 per month across a twelve-month supported transformation.
Includes the four-week implementation, deployment, and defined remote optimization support through month 12 from kickoff.
Lead response, operational knowledge and a CAMI campaign across all Three Speeds.
Defined scope. Representative testing. Practical handoff.
SUPPORT THAT MATCHES THE PROGRAM
Deployment is the beginning. Lasting value comes from helping people confidently use AI-supported workflows in everyday work.
Foundation includes defined remote optimization support through month 3 from kickoff. Complete extends that support through month 12. Within the included service allowance, RushTree provides practical answers, troubleshooting guidance, and recorded walkthroughs to help your team adopt what was implemented.
Both programs provide the full AI team. Your selected program determines which capabilities and workflows we personalize, activate, and test. Foundation focuses on one priority lead workflow; Complete adds approved business knowledge and an initial CAMI campaign. Independent operation and connected actions depend on supported tools, approved integrations, and agreed scope.
Third-party subscriptions and usage charges are separate unless expressly quoted. Custom integrations, live ad-account management, media spend and additional implementation services are separately scoped. Timing depends on client participation, access and approvals. New AI coworkers, new integrations, substantial changes and additional live training are scoped separately. Support is subject to the included service allowance. Monthly equivalents show each upfront investment divided by its included support window: three months for Foundation and twelve months for Complete. They are not monthly payment plans.
Better work. Better information. Purposeful AI.
In a private strategy meeting, we identify your strongest first opportunity, confirm program fit, and recommend the right OPTIMA path.
Built with RushTree. Run by your team.
